Dialectic of Pop, 245–256


III. More and Less Than a Subject


Under condition of this imposture, the pop subject desires popularity.

Now, if the songs are popular, then the artists themselves become celebrities. What popularity promises in terms of sharing and reconciliation, celebrity fixes in the cult of a personality. Pop, however, as the art of popularity and embodiment, has always had an affinity with celebrity: it is the musical art of music most susceptible to finding fulfilment in the figure of a star, a super-subject.…